my welly masterpiece

Delve into the creation of the My Welly Masterpiece campaign — an initiative strategically designed to enhance customer experience, drive engagement, and boost sales for the Welly brand. Informed by meticulous research and insights from Welly’s customer journey, I crafted a user-generated experience through content creation, drawing, design, and editing for Welly’s social platforms. This campaign highlights strategic decisions, showcasing the seamless fusion of research, creativity, and execution that resulted in meaningful and impactful brand interactions.